Hartford Business Journal

L I F E T I M E A C H I E V E M E N T AWA R D S 2 0 1 5 20 Hartford Business Journal • September 21, 2015 www.HartfordBusiness.com May passes golf passion on to next generation By Karen Sackowitz Special to the Hartford Business Journal I f you hit the links this summer you experienced the joy, passion and mission of Edwin H. "Ted" May, III, founding partner of Glaston- bury insurance and financial services agency May, Bonee & Walsh, and founder/board chairman of The First Tee of Connecticut. The First Tee started in Florida as a way to get kids who couldn't normally afford it to play golf. When May heard about the organization he thought it would be great for Connecticut. "Ted loves golf," said Tracy Rice, First Tee's manager of develop- ment and communications. "He loves what it represents and what kids can learn from it." May's involvement in the sport tracks back to the mid-1970's when he began volunteering for the state's PGA Tour event, the Greater Hartford Open, which went on to become the Travelers Champion- ship, an event that has an annual $20 million economic impact on the state. He has been a member of the tournament's board of directors since 1982, joined by his wife Debbie and their three children, who are all active tournament volunteers. During the same two decades, May followed up his 1970 gradua- tion from Williams College and experience on active duty for the U.S. National Guard by undertaking a sales management training program with Phoenix Mutual Insurance Company in Hartford. After develop- ing his own insurance practice as an independent broker, he became a founding partner of May, Bonee & Walsh in 1985. For May, his efforts and career complete the circle of business and giving back to the community. "The First Tee was a natural outgrowth of the Greater Hartford Open," he says. "The success of the program would not be possible without the support of my company and the business we built up over the years," he says of the team at May, Bonee & Walsh. More than just a way for kids to learn the game of golf, The First Tee of Connecticut promotes the values that go along with the sport, he says. "It's a very dignified and courteous sport and hobby, teaching val- ues like respect, courtesy, sportsmanship," says Rice. "There is also honesty — you have to keep track of your own score, and persever- ance — even if you have a terrible hole, you have to keep going." These attributes are formalized through The First Tee Life Skills curriculum, which is based on nine core values — honesty, integrity, sportsmanship, respect, courtesy, judgment, confidence, responsibil- ity and perseverance — as well as its nine healthy habits — energy, play, safety, vision, mind, family, friends, school and community. "Our kids walk out of the program as better students, more respon- sible people, and go on to be better adults because of the life skills and core values we teach, using golf as the vehicle," says May. "What I find most satisfying is that we are now reaching 70,000 kids with programs in all the major cities in Connecticut." May's efforts both on the golf circuit and in the community have been recognized for years. In 2008, he received the Gold Key Award for his contribution to Connecticut sports, and in 2014 he was inducted into the Connecticut Golf Hall of Fame. In 2013, May was the recipient of the Mid- dlesex County Chamber of Commerce Most Outstanding Citizen Award. Thanks to his many years working as a PGA tour liaison, May has built and maintained an impressive list of professional golf contacts, which he doesn't hesitate to tap for the First Tee kids. "Ted knows golf pros like they are family. He can pick up the phone and get any of them at any time," says Rice. "He will introduce them to the kids in the program every chance he gets. They can meet the pros, and even play alongside them." Looking forward, May said he has no plans to slowdown business or his work with First Tee. "The potential is endless. It's hard to believe, but every day we hear from people who want to bring in a school program, or run one at a YMCA, a boys' or girls' club, or a magnet school," he says, hinting at the opportunities that await within those solicitations. "We are always looking for more teachers and coaches to expand the program." n P H O T O | S T E V E L A S C H E V E R

• Cover