Issue link: https://nebusinessmedia.uberflip.com/i/918562
82 | HARTFORD BUSINESS JOURNAL • DECEMBER 26, 2017 Largest advertising and public relations firms in Greater Hartford (Ranked by 2016 gross billings) Services offered: Rank Firm 2016 gross billings Total employees/ Advertising employees/ PR employees B-to-B Crisis comm. Media plan/buy PR Soc. media Web design SEO Major clients Principal(s) Year founded 1 Cronin and Co. LLC 50 Nye Road Glastonbury, CT 06033 860-659-0514; www.cronin-co.com $85,000,000 82 75 7 aaaaaaa Amica Insurance Co., Konica Minolta Business Solutions, McDonald's, Baystate Health, Liberty Bank, i- Health, TIAA, Neopost, Connecticut Children's Medical Center Kimberly Manning Steve Wolfberg 1947 2 Adams & Knight Inc. 80 Avon Meadow Lane Avon, CT 06001 860-676-2300; www.adamsknight.com $79,575,000 58 48 10 aaaaaaa Webster Bank, Connecticut Office of Tourism, Hartford HealthCare, Connecticut Sun, New England Black Wolves, Connecticut Department of Economic and Community Development Jill M. Adams Bill Knight 1988 3 Cashman & Katz Integrated Communications 76 Eastern Blvd. Glastonbury, CT 06033 860-652-0300; cashman-katz.com $69,885,000 29 23 6 aaaaaaa BIC, Trinity Health NE, United Illuminating, CNG, Edge Fitness, ECHN, Iron Mountain, Lincoln Financial, Mass Mutual, CT DOT, DMV, Connecticare, Energize CT, Farmington Bank, Frontier Communications, Gaylord Hospital, Sperry/Wolverine Tony Cashman 1992 4 Avid Marketing Group (AMG) 100 Corporate Place Rocky Hill, CT 06067 860-436-3004; www.avidinc.com $65,000,000 37 NA NA a a aaa Diageo, Beanitos, Billboard, Boston Beer, Constellation Brands, Delicato, Dogfish Head, Dr. Pepper and Snapple, Earth Shoes, Heineken, Four Loko, Goya, Heinz, MW Financial, Tito's, Treasury Wine Estates, Vantis Life Insurance Jonathan Gross DeAnna Drapeau 1986 5 Mintz + Hoke 40 Tower Lane Avon, CT 06001 860-678-0473; www.mintz-hoke.com $37,293,347 54 48 4 aaaaaaa Antares Capital, CTfastrak, My Place CT (DSS), Deloitte, DRS Technologies, Hartford HealthCare, Mohegan Sun, NY Presbyterian Hospital, Spectrum Plastics Group Ron Perine (1) Kara Mitchell Sara-Beth Donovan Andrew Wood 1971 6 Bluespire Senior Marketing 29 South Main St., Suite 301 West Hartford, CT 06107 860-678-4300; bluespireseniormarketing.com $11,100,000 35 35 NA aaaaaaa Covenant Retirement Communities, The Episcopal Home Communities, Benchmark Senior Living, Ecumen, Springpoint Senior Living, United Church Homes Matt Bekelja Jessica Kraft Dylan Pattenaude 1980 7 Decker Creative Marketing 99 Citizen Drive Glastonbury, CT 06033 860-659-1311; www.deckerdoesit.com $9,700,000 12 12 0 a a aaa ConnectiCare, Super 8 Hotels, Howard Johnson Hotels, CT Energy Marketers Assoc., RecycleCT, Green Earth Energy, CT Department of Public Health Kathy Boucher James Decker 1977 8 Maier True Communication (2) 1789 New Britain Ave. Farmington, CT 06032 860-677-4581; www.maier.com $6,250,000 20 18 2 aaaaaaa Braintrace, Cigna, Bridgeport Fittings, Gexpro, The Lee Co., Trumpf, RemedyOne, Z-Medica I. Todd Russell (3) Rick Mellon Laura Kennedy 1971 9 Williams and House 7 Towpath Lane Avon, CT 06001 860-675-4140; www.williamsandhouse.com $4,000,000 6 NA NA aaaaaaa Neenah, CapX Partners Pamela Williams Lisa House 1990 10 Pita Communications LLC dba The Pita Group 40 Cold Spring Road Rocky Hill, CT 06067 860-293-0157; www.thepitagroup.com $3,665,711 15 12 3 a aaaaa Mass Mutual, BlumShapiro, Manchester Community College, Planet Fitness, Aetna, United Healthcare, United Way of Northeast and Central CT, CT Green Bank Paul E. Pita 1996 11 Web Solutions Inc. 250 Pomeroy Ave., Suite 201 Meriden, CT 06450 203-235-7777; www.websolutions.com $2,600,000 25 NA NA a aaa Hole in the Wall Gang, Simoniz USA, Infinity Music Hall, Kamco Building Supply Thomas Barton Lori O'Brien 1996 12 Ryan Marketing 21 Brace Road, #3 West Hartford, CT 06107 860-519-5526; ryanmarketing.com $2,100,000 12 8 3 aaaaaaa Fishers Island Lemonade, CT Historical Society, ProHealth Physicians, United Steel, St. Francis Healthcare Partners, Tower Generator, Cencap Federal Credit Union, Comix at Mohegan Sun, TransTek Patrick T. Ryan Lindsay Ryan Jensen 1996 13 Co-Communications 2 Forest Park Drive Farmington, CT 06032 860-676-4400; www.cocommunications.com $1,555,896 12 0 7 aaaaaaa AdminaHealth, Fordham University, LEGOLAND Discovery Center, MTD Parts, The Palace Theatre, TitleVest (a First American Title Insurance Co.) Stacey Cohen Jessica Lyon 1997 14 Gaffney Bennett Public Relations 1 Liberty Square, Suite 201 New Britain, CT 06051 860-229-0301; www.gbpr.com $1,500,000 9 0 9 aa aa Eversource, KeyBank, Aquarion Water Co., NBC Universal, Watermark Retirement Communities, Boys & Girls Village, Make-A-Wish Foundation Hank Spring 2001 15 Sullivan & LeShane Public Relations Inc. 289 Capitol Ave. Hartford, CT 06106 860-560-0001; www.ctpr.com $1,500,000 7 0 7 aaaaaaa United Technologies, Pratt & Whitney, CT Public Broadcasting Network, Farmington Bank, Masonicare, University of St. Joseph, Johnson Brunetti Eugene A. Sheehan III 1988 16 Elkinson & Sloves Inc. 11 Talcott Notch Road Farmington, CT 06032 860-674-9902; www.elkinsonsloves.com $1,350,000 4 3 2 aaaaaaa CTrides/CT Dept of Transportation, Hartford Yard Goats, Connecticut Housing Finance Authority, CT State Colleges and Universities (CSCU), CT Latino News, Coach Kevin Ollie Charity Classic/Kevin's Kourt's, The First Tee of Connecticut, West Hartford Housing Authority Jay Sloves 1981 17 Stifel Marcin 701 Hebron Ave. Glastonbury, CT 06033 860-659-0777; www.stifel-marcin.com $1,050,000 7 5 2 a aaaaa SFC KOENIG, Newcomb Spring Corp., Orange Research, Carrier Equipment, Carlyle Johnson Machine Co., Vogelsang USA Andrew Stifel Christine Marcin 2000 18 Image Marketing Consultants 681 Main St. Plantsville, CT 06479 860-863-5861; www.imagemarketingconsultants.com $960,000 12 6 3 a aaaa Centennial Real Estate, CT Post Mall, Winterberry Group, Vesta Corp., SERC Kate Terricciano Sirignano 2007 Source: Each firm via survey. Note: NA = Not available or not applicable. (1) Chris Knopf retired as CEO in April 2017. (2) Formerly Maier Advertising Inc. (3) William F. Maier announced his retirement on Aug. 29, 2017. —Compiled by Stephanie R. Meagher. LARGEST ADVERTISING AND PUBLIC RELATIONS FIRMS IN GREATER HARTFORD (Ranked by 2016 gross billings) PROFESSIONAL SERVICES HOW THE TOP 5 FARED: Ad & PR gross billings % 2015 2016 change Cronin and Co. LLC $85M $85M 0% Adams & Knight Inc. $87.9M $79.6M -9.5% Cashman & Katz Integrated Communications $68.7M $69.9M 1.8% Avid Marketing Group $62M $65M 4.8% Mintz + Hoke $34M $37.3M 9.7%