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W W W. M A I N E B I Z . B I Z 25 J U N E 1 2 , 2 0 1 7 F O C U S S M A L L B U S I N E S S All of that can confuse consumers, which is where Coff ee By Design fi gures it can help, holding B Corp information sessions and talking with University of Maine professors and trying to have them enlist students to do internships at B Corps or do their thesis on them. Lindemann says while B Corps still aren't well known, especially in Maine, that's about to change as B Lab has more than 10,000 applications in process. "It has value and is in its early stages," she says of B Corps. Margo Walsh, founder of Maine- Works and one of the Mainebiz 2014 Women to Watch, likens the B Corp certifi cation to a "Good Housekeeping Seal of Approval." "It verifi es your corporate credibility, and that you're involved in a progressive, creative community of other B Corps," she says. "B Corps can be an answer to society's problems. ey say we do what we say we do and it's enduring." Attracting, keeping employees ReVision Energy says it's seen two main benefi ts from being a B Corp. One is that its employees like the desig- nation and it helps the company retain them and attract high-caliber employ- ees. It has 165 now and expects to have 200 by year end, and has not had trouble attracting people, says Phil Coupe. Second, Coupe says, " e more we educate our customers about B Corps, the more it helps us deepen ties to existing customers and attract new companies." "It also helps in your being known as a good corporate citizen," he says, saying the application took ReVision eight to 12 weeks of intensive work. Adds co-founder Fortunat Mueller: "We saw it as a way to measure ourselves against our peers and best practices and look at how to make our business better and treat people better. And we've found it a valuable part of recruiting new employees." L V, Mainebiz senior writer / c o n t e n t s p e c i a l i s t , c a n b e r e a c h e d a t @ . and @LV SOUTHERN MAINE Earl Baumgardner 844 556-1159 TOLL FREE VISIT BUSINESS.FAIRPOINT.COM OR EMAIL BUSINESS@FAIRPOINT.COM TO LEARN MORE. • DATA & NETWORKING SOLUTIONS • HOSTED PBX/SIP TRUNKING • DATA CENTER SERVICES FairPoint offers the largest, most robust fiber network in northern New England with more than 22,000 fiber route miles and 380 network access points. FairPoint offers the largest, most robust fiber network in northern New England ADVANCED SERVICES FROM FAIRPOINT CALL YOUR MAINE FAIRPOINT REPRESENTATIVE: NORTHERN MAINE David Wittmer 855 895-2441 TOLL FREE *Not all services available in all areas. Services and pricing subject to change. Uninterrupted service not guaranteed. Terms and conditions apply, and term commitments may be required. © 2017 FairPoint Communications, Inc. All rights reserved. ASK ABOUT OUR SMALL BUSINESS VOIP & WIFI PACKAGES! MANAGED Ask Us About ALLEGIANT • AMERICAN • DELTA • UNITED Before you take off , take a moment to notice what's new at Bangor International Airport, where things just keep getting better and better. You'll love our light-fi lled terminal, modernized service counters, and state-of-the-art baggage handling — all designed to get your journey off to a great start. A better travel experience begins right here. Visit FlyBangor.com. New Delta nonstops to JFK and new American nonstops to Charlotte A Smoother Journey, from Ticket to Takeoff . BGR_MEBiz_053017.indd 1 5/31/17 9:28 AM It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and It was expensive and hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really hard but we're really glad we did it. It was a bit of a gut check on how we are doing. — Bob Garver Wicked Joe

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