Issue link: https://nebusinessmedia.uberflip.com/i/740943
www.HartfordBusiness.com October 24, 2016 • Hartford Business Journal 25 BioSafe Systems Headquarters: East Hartford Industry: Sustainable chemical manufacturing Year Founded: 1998 Founder: Rob Larose and Rene Larose Generation Currently Running Company: Second No. of Full-Time Employees: 54 No. of Part-Time Employees: 10 Family Members Currently Employed at Company: Rob Larose, CEO and owner; Mary Ann Larose, owner's wife; Lauren Larose Crane, Product Registration Manager, Michael Larose, Agriculture Market Manager, Matthew Larose, Retail Technical Representative — all Rob and Mary Ann's children; Justin Crane, Equipment Manager, Rob and Mary Ann's son-in-law; Steve Larose, T&O Technical Sales Representative, Rob's Brother. Company Website: www.biosafesystems.com Q&A How do you remain competitive in the market? Our core competency has always been developing sustainable products that are highly effective. We began this company long before "sustainable" was a buzzword and we are dedicated to emerging as the leader in the growing field of biotech companies. We have stayed the course; we are now beginning to see that the world is catching up. What are your most significant accomplish- ments in the last year? Growth and the ability to hire and expand. For the most part, the profit of the company goes right back into it, we expand operations, production facilities and sales of course, if the company is great, our employees are happy and vice versa. But one of our proudest accomplish- ments came back in December when the entire organization donated portions of their pay- checks to help a local family in need get through some hard times. Each year we choose charities to donate to, but this year was extra special. How do you instill your family values in your employees? Just like every other company, we host events and invite loved ones, but on any given day, you may come to the corporate office in East Hartford and Bentley, our office's boxer, will pleasantly greet you, the owner's grandchildren may be toddling around, or an employee's child might be straightening out a cubicle because there was an issue with day- care that day. It's in our branding too; we pur- posely choose words like "Family of Products." What is the biggest challenge your busi- ness faces in the coming year? We operate our business in one of the most competitive markets in the world, and noth- ing ever stays static. We have to consistently develop new relationships with our custom- ers and develop effective and relevant prod- ucts to remain competitive. This year will be no different. n Test drive our next sales management session.* Curious about how Sandler Training can help EMPOWER your sales team and your business? Sales Team Not Performing? Frustrated your farm team of management talent is dwindling … there's no process in place to build a bench of future all-stars … time to fix it but not sure what to do? 45+ Years 250 Training Facilities 30 Countries 18 Languages To set up your test drive, call 203-910-0910, or E-mail: Susan.Powers@sandler.com peaksalesperform.sandler.com Peak Sales Performance, LLC | Southbury & Farmington, CT Susan Powers: is a dynamic corporate trainer and coveted public speaker committed to boosting your sales skills, enhancing your leadership qualities and refining your customer service operations • Has over 30 years of experience in sales- oriented fields • Is a Rising Star for Sandler Training, with Training centers in Farmington and Southbury,CT * Limit: One introductory session per manager, director, HR manager or c-level executive per company. New clients only. (Left) At an annual sales meeting, the BioSafe family enjoys a competitive and fun game of whirlyball. In the other photo, members of the family business (from left to right) Michael Larose, Nicole Larose, Justin Crane, Mary Ann Larose holding Ava Crane, Rob Larose holding Emma Crane, Lauren Larose Crane and Matt Larose. P H O T O S | C O N T R I B U T E D ! october is educate. educate. engage. engage. employ. employ. 2016 CONNECTICUT FAMILY BUSINESS AWARDS CATEGORY: 25-75 full-time Employees 2 nd Place Winner