4 Hartford Business Journal • January 11, 2016 www.HartfordBusiness.com
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ITBD
MetroHartford Alliance, of which ITBD is a
partner, has occasionally promoted ITBD's
services in its daily push email newsletter.
The best way to pitch manufacturers with
the message of problem-solving and instructor-
student support, Lamoureux says, is for them to
attend one or more of the manufacturing and
aerospace trade shows and expos that occur
from time to time in the state's key production
hubs, such as Hartford, Bridgeport, Groton/
New London, New Haven and Waterbury.
"If they really wanted to get in front of
people like us,'' said Lamoureux, Innovative
Machinery Group's engineering manager,
"the trade shows would be the best bet … or
in the manufacturing publications.''
Skuby says that sign-up and booth fees
to attend industry forums and trade shows
are challenging for ITBD's limited resources.
However, the organization has participated in
manufacturing- and energy-related expos, as
well as local and regional chambers of com-
merce forums throughout Connecticut and in
Massachusetts.
In 2016, she said, ITBD will continue its
regular participation in the Connecticut Busi-
ness Expo, and in May, will attend Connecti-
cut Innovations' annual Manufacturing 4 the
Future event in Hartford.
Lamoureux said his company's successful
interaction with ITBD would likely prompt him
to reach out to them again. He declined to dis-
close the faculty-consulting fee his company paid
to ITBD, but said "we got a very good deal based
on the knowledge and services we received."
"We all can help each other,'' he said. "They've
(ITBD) learned a lot from us and we've learned a
lot from them. I'm never opposed to reaching out
for help,'' But, he concedes, he's unlikely to point
out ITBD to his competitors. n ITBD Director Jessica Skuby.
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For special sponsorship opportunities,
please call your account representative
or Christian J. Renstrom,
Advertising Director,
at 860-236-9998 ext. 126, or email
crenstrom@HartfordBusiness.com
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