Mainebiz

V O L . X X I N O. X X I X 72 BO O K O F L I S T S 2 0 16 P RO F E S S I O NA L Maine's largest advertising and marketing firms 1 Ranked by revenue, 2014 Total revenue Employees Largest account Services Person in charge/ Title 1 The VIA Agency 619 Congress St., Portland 04101 221-3000, www.theviaagency.com $35.0 million 123 Sam's Club, Bentonville, Ark. Advertising, marketing strategy, digital, creative, insights and analytics, experience planning, social, production Leeann Leahy president, CEO 2 NL Partners 188 State St., Portland 04101 775-5251, www.nlpartners.com $17.3 million 16 Subway Restaurants, New England, N.Y. and Pa. Advertising, design and collateral, email marketing, public relations, strategic marketing planning, social media, web development Russ Leonard president 3 TideSmart Global 380 U.S. Route 1, Falmouth 04105 828-4700, www.tidesmart.com $15.0 million 94 Ford Experiential marketing, advertising, health and wellness screening programs, trade shows, local marketing, sampling, product demos, mobile tours, media buying Steve Woods president/CEO 4 Ethos 907 Main St., Westbrook 04092 856-2610, www.ethos-marketing.com $10.0 million 45 Wild Blueberry Association of North America Brand development, digital marketing, marketing strategy, media buying/planning, advertising, public relations, social media marketing, web design/ development, web marketing Glenn Rudberg Ted Darling Judy Trepal Tom Gale LLC managers 5 CD&M Communications 48 Free St., Portland 04101 774-7528, www.cdmc.com $9.1 million 17 State of Maine, Augusta Strategic brand planning, advertising, digital and print marketing, media planning, interactive design Duncan Stout partner 6 Industrium 2 280 Fore St., Portland 04101 773-0700, www.industrium.com $8.4 million 44 Con-way Inc., Ann Arbor, Mich. Advertising, public relations, public affairs, digital marketing/development, brand development, social media, media planning/buying David Goldberg Derek LaVallee Dan Ventura Don Fibich partners 7 Creative Broadcast Concepts 56 Industrial Park Road, Saco 04072 283-9191, www.cbcads.com $6.9 million 30 Faulkner Automotive, Philadelphia, Pa. Advertising, brand development, media planning/ buying, strategic planning, web marketing Frank Drigotas Barry Morgan owners 8 McClain Marketing + Interactive 70 Center St., Suite 401A, Portland 04101 761-8372, www.mcclainmarketing.com $4.5 million 10 Medco/ ExpressScripts Advertising, brand development, media planning/ buying, public relations, web design/development, web marketing Sue-Ellen McClain president 9 McCabe, Duval + Associates 10 Moulton St., Portland 04101 773-4538, www.mccabe-duval.com $3.7 million 8 Trustmark Bank, Jackson, Miss. Advertising, direct response programs, branding, financial/health care marketing, media planning/ buying, web design/development Christopher Duval president 10 Sutherland Weston 6 State St., Suite 102, Bangor 04401 945-9999, www.sutherlandweston.com $3.3 million 15 Johnson Outdoors, Katahdin Trust, MMG Insurance Strategic branding, marketing consulting, audio/ visual/graphic, web development Elizabeth Sutherland Cary Weston partners 11 Vreeland Marketing & Design 40 Forest Falls Drive, Yarmouth 04096 846-3714, www.vreeland.com $2.5 million 13 Bath Savings Institution, Bath Marketing strategy, brand development and management, creative campaign development, advertising, measurement, analysis and optimization, responsive web design, development and e-commerce, digital/mobile marketing, Search Engine Optimization, social media strategy and management, digital/print/broadcast media planning and buying, audio/video production, public relations, competitive analysis Rich Davies creative partner/ president 1 This list includes only full-service advertising agencies that handle all aspects of the advertising process, including planning, design, production and placement. 2 Formerly called Kemp Goldberg Partners. Note: Garrand (Portland), with 35 employees, did not disclose 2014 revenue and is therefore not included on the print list. It was ranked No. 4 last year. Rinck Advertising Inc. appeared in the 2015 Book of Lists but did not respond to multiple requests for information or elected not to participate in the survey for the 2016 edition. This list was compiled by Roger Magnus and published in the April 6, 2015, issue of Mainebiz. SOURCE: Each firm Maine's largest advertising and marketing firms 1 Ranked by revenue, 2014 Total revenue Employees Largest account Services Person in charge/ Title 1 The VIA Agency 619 Congress St., Portland 04101 221-3000, www.theviaagency.com $35.0 million 123 Sam's Club, Bentonville, Ark. Advertising, marketing strategy, digital, creative, insights and analytics, experience planning, social, production Leeann Leahy president, CEO 2 NL Partners 188 State St., Portland 04101 775-5251, www.nlpartners.com $17.3 million 16 Subway Restaurants, New England, N.Y. and Pa. Advertising, design and collateral, email marketing, public relations, strategic marketing planning, social media, web development Russ Leonard president 3 TideSmart Global 380 U.S. Route 1, Falmouth 04105 828-4700, www.tidesmart.com $15.0 million 94 Ford Experiential marketing, advertising, health and wellness screening programs, trade shows, local marketing, sampling, product demos, mobile tours, media buying Steve Woods president/CEO 4 Ethos 907 Main St., Westbrook 04092 856-2610, www.ethos-marketing.com $10.0 million 45 Wild Blueberry Association of North America Brand development, digital marketing, marketing strategy, media buying/planning, advertising, public relations, social media marketing, web design/ development, web marketing Glenn Rudberg Ted Darling Judy Trepal Tom Gale LLC managers 5 CD&M Communications 48 Free St., Portland 04101 774-7528, www.cdmc.com $9.1 million 17 State of Maine, Augusta Strategic brand planning, advertising, digital and print marketing, media planning, interactive design Duncan Stout partner 6 Industrium 2 280 Fore St., Portland 04101 773-0700, www.industrium.com $8.4 million 44 Con-way Inc., Ann Arbor, Mich. Advertising, public relations, public affairs, digital marketing/development, brand development, social media, media planning/buying David Goldberg Derek LaVallee Dan Ventura Don Fibich partners 7 Creative Broadcast Concepts 56 Industrial Park Road, Saco 04072 283-9191, www.cbcads.com $6.9 million 30 Faulkner Automotive, Philadelphia, Pa. Advertising, brand development, media planning/ buying, strategic planning, web marketing Frank Drigotas Barry Morgan owners 8 McClain Marketing + Interactive 70 Center St., Suite 401A, Portland 04101 761-8372, www.mcclainmarketing.com $4.5 million 10 Medco/ ExpressScripts Advertising, brand development, media planning/ buying, public relations, web design/development, web marketing Sue-Ellen McClain president 9 McCabe, Duval + Associates 10 Moulton St., Portland 04101 773-4538, www.mccabe-duval.com $3.7 million 8 Trustmark Bank, Jackson, Miss. Advertising, direct response programs, branding, financial/health care marketing, media planning/ buying, web design/development Christopher Duval president 10 Sutherland Weston 6 State St., Suite 102, Bangor 04401 945-9999, www.sutherlandweston.com $3.3 million 15 Johnson Outdoors, Katahdin Trust, MMG Insurance Strategic branding, marketing consulting, audio/ visual/graphic, web development Elizabeth Sutherland Cary Weston partners 11 Vreeland Marketing & Design 40 Forest Falls Drive, Yarmouth 04096 846-3714, www.vreeland.com $2.5 million 13 Bath Savings Institution, Bath Marketing strategy, brand development and management, creative campaign development, advertising, measurement, analysis and optimization, responsive web design, development and e-commerce, digital/mobile marketing, Search Engine Optimization, social media strategy and management, digital/print/broadcast media planning and buying, audio/video production, public relations, competitive analysis Rich Davies creative partner/ president 1 This list includes only full-service advertising agencies that handle all aspects of the advertising process, including planning, design, production and placement. 2 Formerly called Kemp Goldberg Partners. Note: Garrand (Portland), with 35 employees, did not disclose 2014 revenue and is therefore not included on the print list. It was ranked No. 4 last year. Rinck Advertising Inc. appeared in the 2015 Book of Lists but did not respond to multiple requests for information or elected not to participate in the survey for the 2016 edition. This list was compiled by Roger Magnus and published in the April 6, 2015, issue of Mainebiz. SOURCE: Each firm Maine's largest advertising and marketing firms 1 Ranked by revenue, 2014

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