Issue link: https://nebusinessmedia.uberflip.com/i/604056
www.wbjournal.com November 23, 2015 • Worcester Business Journal 3 Every morning before I get out of bed, I jump on my iPad to check in with work emails, quickly browse a few news sites and make sure all is well with the Worcester Business Journal. At the office, I am glued to my lap- top, emailing staffers and freelance writers near and far, surfing the web for information to stay one step ahead of the competition. The whole time, I am checking the production status of our next issue, editing stories and making sure everything is presented nicely for the printed page. Back at home in the evening, it is more of the time to kick back, maybe with a magazine or two, reading some longform stories that provide the depth and insight that today's quick-hit online journalism can't provide, as well as the beauty that only print can present with photos, graphics and open space. To the industry's great detriment, nearly all publications did not adjust well to the digital age, never figuring out how to marry the print and online worlds. Today, some have figured it out, but a disappointing number are feeling their way through the dark without a well-defined plan. Worcester Business Journal used to be at the forefront of the digital age, being one of the leading business-to-busi- ness publications on social media and using its web site to augment the print edition for our audience. As the digital landscape has changed, WBJ will once again be at the fore- front of the business-to-business information industry, delivering to our readers the exact news when, where and how they want it. Under this renewed focus, I am pleased to announce Staff Writer Sam Bonacci has been promoted to WBJ digi- tal editor. Bonacci has done great work for our print edition -- and will continue to do so, particularly in the areas of real estate and banking & finance -- but he will now use his considerable digital talents to help propel WBJ back to the forefront of the publishing industry. This is one big step in several changes that you will see coming to WBJ -- both digitally and in print -- over the many upcoming months. Stay tuned for more exciting news as we continue to navigate the ever-changing pub- lishing world. - Brad Kane, editor This Week In The WBJ Worcester Business Journal (ISSN#1063- 6595) is published bi-weeky, 24x per year, including 5 special issues in April, July, September, November and December, by New Engand Business Media. 172 Shrewsbury St., Worcester, MA 01604. Periodicals postage paid at Worcester, MA. Copyright 2015. All rights reserved. Postmaster: Please send address changes to: Worcester Business Journal, PO Box 330, Congers, NY 10920-9894. Subscriptions: Annual subscriptions are available for $54.95. For more information, please email wbjournal@cambeywest.com or contact our circulation department at 845-267-3008. Fax: 845.267.3478 Advertising: For advertising information, please call Mark Murray at 508-755-8004 ext. 227. Fax: 508-755-8860. Worcester Business Journal accepts no responsibility for unsolicited manuscripts or materials and in general does not return them to the sender. Worcester Business Journal • 172 Shrewsbury Street • Worcester, MA 01604 • 508-755-8004 tel. • 508-755-8860 fax www.wbjournal.com A division of: WBJ doubles down on digital NEWS & ANALYSIS DEPARTMENTS 21 Accolades & Honors 4 Briefing 25 Editorial 24 Flash Poll 22 Fresh Beginnings 22 Incorporations 20 Knowhow 21 Movers & Shakers 23 Networking/Events 26 Photo Finish 5 Real Deals 8 Ticker 25 Viewpoint ISSUE HIGHLIGHTS As the healthcare industry comes under increased scrutiny for its costs and its economic impact, this week's focus section examines the opportunities created in Central Massachusetts by the state's expanding life sciences push while Harrington Memorial Hospital discusses the cost advantages of limiting Cesarean sections. 12 From WBJournal.com to Facebook, Twitter, YouTube and LinkedIn, the Worcester Business Journal offers breaking news and thoughtful analysis throughout the Internet. Tweet of the week MA needs more women busi- ness leaders! Read about #wom- enonboards in @WBJournal: http://www.wbjournal.com/arti- cle/20151109/PRINTEDITION/311069987 … #mapoli cc: @2020WOB @AllianceBL - Karen Spilka @KarenSpilka Nov 9 Top Facebook post Charles River Labs will re-open a Shrewsbury facility shuttered in 2010. While the company was coy about total jobs this would bring to the town, the site previously hosted 300 people. WBJ video highlight This year's Outstanding Women in Business winners are honored by their friends and col- leagues. www.youtube.com/user/WBJeditor Most read stories on WBJournal.com 1. Worcester needs $50M to entice baseball team 2. Construction begins on 237 Worcester apartments 3. Imperial Distributors building new Worcester facility 4. Front Street developer seeks to improve Worcester's value 5. Worcester Art Museum adds artistic exterior bridge Editor, Brad Kane, bkane@wjournal.com Digital Editor Sam Bonacci, sbonacci@wbjournal.com (Banking & Finance, Real Estate, Manufacturing, Technology) Staff Writer Emily Micucci, emicucci@wbjournal.com (Health Care) Contributors Susan Shalhoub, sshalhoub@wbjournal.com Livia Gershon Christina P. O'Neill Research Director, Stephanie Meagher smeagher@nebusinessmedia.com Research Assistant, Heide Martin hmartin@wbjournal.com Production Director, Kira Beaudoin kbeaudoin@wbjournal.com Associate Art Director, Mitchell Hayes mhayes@wbjournal.com Manager of Video/Multimedia Services, Matthew Volpini mvolpini@nebusinessmedia.com Director, Major Accounts Bonnie Leroux, bleroux@wbjournal.com Senior Accounts Manager Matt Majikas, mmajikas@wbjournal.com Custom Publishing Project Manager Christine Juetten, cjuetten@wbjournal.com Marketing & Events Manager Kris Prosser, kprosser@wbjournal.com Controller, Mary Rogers mrogers@nebusinessmedia.com Accounting Assistant, Valerie Clark vclark@nebusinessmedia.com Collections Manager, Raki Zwiebel rzwiebel@nebusinessmedia.com Human Resources Manager, Donna Currie dcurrie@nebusinessmedia.com Publisher, CEO, Peter Stanton pstanton@nebusinessmedia.com Associate Publisher, Mark Murray mmurray@wbjournal.com Group Publisher, Joseph Zwiebel jzwiebel@nebusinessmedia.com WBJournal .com Worcester Business Journal Online 9 Local companies go global Central Massachusetts firms are breaking into international markets by buying out existing operators in those locales and signing multi- million deals with customers 25 Worcester pushes for fiber infrastructures The Worcester Regional Chamber of Commerce is advocating for the city to improve its already substantial fiber network, to increase the region's marketability to businesses. Top social story Construction has kicked off on a $40-million project in downtown Worcester that is part of the overarching CitySquare project. • The story reached 2,237 people and was shared 11 times on Facebook