4 QRCA VIEWS SPRING 2 0 15 www.qrca.org
VIEWS
QRCA
THE OFFICIAL PUBLICATION OF THE QUALITATIVE RESEARCH CONSULTANTS ASSOCIATION
SPRING 2015
TABLE OF CONTENTS
20
Locavores and
Fish in New Ponds
BUSINESS MATTERS: Blogging can
be an effective lead generation tool.
Learn how to build a warehouse of
blog ideas to support your marketing
efforts and showcase your talents.
The HORRORS of Online
Qualitative Research
The Hitchhiker's Guide
to Narrative Galaxies
GLOBAL: An expat researcher
examines the question: what
is a local resource, and can
outside perspectives also be
of value in a global context?
Build a Blog Content
Factory to Drive Leads
A discussion on
expats as researchers
HUMOR: Andreiko Kerdemelidis from
Visionslive.com explores the many and
varied horrors of the online qualitative
research methodology.
SCHOOLS OF THOUGHT: The author
introduces researchers to qualitative
groups in which the moderator abandons
traditional questions and opts for
narrative methods.
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