12 MetroWest495 Biz | October 2014
Business, education
leaders say they
have the technical
skills, but etiquette
falls short
P h o t o s / E m i l y m i c u c c i
Soft skills a
shortcoming
of young
professionals?
BY EMILY MICUCCI
i
n what could be a classic
display of generational
dissonance, area employers
are focusing on what they say
is a shortcoming of the new
generation of professionals,
akin to the skills gap advanced
manufacturers have lamented in
recent years.
The staff at Framingham marketing agency CommCreative.
Left to right: Waseem Kawaf, director, digital marketing;
Samantha Schoenauer, strategic communications specialist;
Josh Bunn, senior digital account executive; Bob Fields, owner;
Bryana Dacri, public relations/social media specialist; and
Alexander Ogunsanya, digital account coordinator