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www.wbjournal.com Worcester Business Journal Business Profiles 2014 7 M ost of us would agree, there's no place like home. But living at home can become challenging for your parents and relatives as they begin to age. When the time is right, you want to find a comfortable, safe, homelike place where your loved ones will be well cared for and treated with dignity. You'll find the perfect envi- ronment at a Benchmark Senior Living Community. With three locations in Central Massachusetts – Leominster, Shrewsbury and Worcester – you'll know you've found "home" for your parent as soon as you step into the lobby. Friendly faces greet you at the elegant entryway that leads to comfortable apartments, featuring walk-in showers and ample closets, a personal emergency response system, as well as fire alarms, sprinkler systems and individual climate control. Don't be surprised if your parent creates a new circle of friends once they move in. After all, a plethora of pro- grams incorporate mind, body and soul, fostering engage- ment, bringing like-minded individuals together and resulting in many friendships. Your mom or dad can keep in shape with a yoga class, chair exercise and the walking club that strolls around the beautifully landscaped grounds, weather permitting, of course. If education is of interest, your loved one can feed her mind through lectures and book discussions. On-site concerts, live entertainment and seminars provide a learn- ing and cultural experience. Nightly movies on the big screen TV offer an opportunity to socialize, while viewing the latest flick or an old favorite. Your parent can match wits in a lively card game or chess match in one of the recreation rooms. Offsite trips to theatre, museums and restaurants with transportation provide a change of pace. While mom and dad make new friends and enjoy a comfortable lifestyle, they can also keep in touch with family through Benchmark Connections, a computer learning experience that teaches residents how navigate the Internet, use Skype and create their own webpage. Dining will never be the same again as your dad or mom feasts on nutritious culinary creations from award- winning executive chefs in an exquisite setting. Residents can reserve a private dining area for their own dinner parties, birthdays and other special family occasions. But what's best about Assisted Living in a Benchmark Community is the passionate and compassionate staff that create a culture of caring. You'll know your parents are in good hands when you observe the way each staff member treats every resident with respect and affection. The company's leadership model has management staff onsite every day. No waiting till Monday to solve a problem that crops up on the weekend. Certified, highly trained staff provides the highest level of care allowed under state regu- lations 24/7. Your parent will receive help with daily activi- ties, including bathing and dressing, as well as medication management, when needed. The facility offers two-person lifts and uses mechanical lifting devices for those unable to transition by themselves. Staff will tend to all levels of incontinence. You'll have peace of mind knowing that a nurse is on site from 7 am to 11pm and on call overnight. The Memory Care unit, a resident-friendly neighbor- hood offers the Harbor Program, which focuses on your parent's strengths. Specially trained staff provides 24-hour care, including hourly bed checks overnight to make resi- dents feel secure, comfortable and loved. An opportunity to engage in numerous activities, including art and music to baking, puzzles and bingo, optimizes the living experi- ence for individuals with advanced Alzheimer's and other memory impairments. Associates give them a sense of purpose and mission in life and tap into previous life experiences to evoke fond memories. The décor in the Harbor Memory Care unit, from special lighting to contrasting color schemes, helps residents maneu- ver the neighborhood, while providing a sense of freedom and independence. Journey stations bring back memories of years past and a separate dining area with colorful tableware and visual choices makes every mealtime enjoyable. Benchmark's signature services, dedicated staff, on-site professional support and round-the-clock resident- focused care create the perfect atmosphere in which your aging parent or loved one can flourish and enjoy a fulfill- ing lifestyle. n Benchmark Senior Living: Creatively Improving the Experience L e o m i n s t e r • s h r e w s b u r y • w o r c e s t e r Benchmark senior Living central ma Leominster crossings shrewsbury crossings tatnuck Park worcester Address: Leominster Crossings 1160 Main Street, Leominster, MA 01453 Shrewsbury Crossings 311 Main Street, Shrewsbury, MA 01545 Tatnuck Park at Worcester 340 May Street, Worcester, MA 01602 Phone: 508-845-2100 Website: www.benchmarkseniorliving.com www.shrewsburycrossings.com www.tatnuckparkworcester.com www.leominstercrossings.com Product or Service: Assisted Living and Memory Care Head of Company: Tom Grape, Owner Year Founded: 1997 Photos: Joyce Maranto P h o t o / e d d c o t e