WBJ Event Sponsor Books

2026 Business Leaders of the Year

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Frank Vaccaro - Key Personal Philosophy Family, God (if you believe), and your "Masis Family." THE MASIS CORE BUSINESS VALUES Embrace a Family-Oriented Culture: Our team consists of respectful, honest, energetic, and goal-driven professionals who thrive in a family-oriented atmosphere and are willing to take calculated risks to exceed company expectations. Check the Ego at the Door: Our egos and personal agendas should never take precedence over doing what's best for the team. Focusing on who gets credit, who looks good, or who looks bad is counterproductive. The priority must always be making the best decision for the good of the enterprise. Maintain a Solutions Orientation: Focusing on problems drains energy. Instead, channel your creativity, spirit, and enthusiasm into developing solutions. Accept Constructive Criticism: When receiving feedback, maintain a positive attitude, keep an open mind, and be willing to learn and grow from it. Listen Generously: Listen for the value in what others are saying rather than filtering it through your own assessments, opinions, or judgments. Be There for Each Other: Support each other's success. Operate from the belief that we're all in this together—no one wins at the expense of someone else or the enterprise. Recognize each other's strengths and provide strong support when needed. Honor Commitments: Do what you say you'll do, when you say you'll do it. If you can't fulfill a commitment, notify others early and agree on a new commitment to honor. Look Ahead and Anticipate: Be prepared by anticipating future needs and addressing them today. Avoid mistakes that come from last-minute actions. Be Quick to Ask, Slow to Judge: Gather the facts before making judgments. Stay curious and seek additional information that may provide a more complete picture. Family Business Leaders of the Year Frank, Jeanne, Frankie & Matt Vaccaro, Owners & presidents, Masis Staffing Solutions, Peak Scouts, Worcester Bravehearts Servant Leadership: Sure, leadership is a cornerstone to success at a certain level. But, servant leadership is equally as important. We owe it to our staff to provide them with the foundations on which they can succeed. Removing barriers that prevent them from achieving success is just as important. Relentless Incrementalism: Big moves, big decisions are what get the attention and headlines, but it is the small improvements that we make every day that have the most lasting impact on the success of our organizations. Lean on Your Team: You've hired good, smart, hard-working people so give them the tools they need to succeed and let them loose, you may be surprised at how creative and innovative they will be. Be Kind: As leaders we often have to make tough, hard choices, that goes with the territory. But, we can also be kind in how we comport ourselves on a day-to-day basis and in the delivery of those hard choices. Make Decisions: This may sound obvious, but too often leaders want all available information before making a decision. This delays implementation, ruins momentum and frustrates staff. Better to make a wrong decision and correct it in the (near) future than to procrastinate. Always Trust Your Gut: Virtually every time I've gone against what I thought was instinctually the right decision it has comeback to bite me. Whether that was a hiring decision or greenlighting a project or countless other decisions that one must make. Trust your gut. Love Your Job and Show It: If you don't love your job, move on. Otherwise show people, staff, Board Members, colleagues, constituents that you love what you're doing. This translates into an affection you have for them and their contributions. Celebrate: Recognizing achievements, large and small reap so many benefits. This reinforces organizational achievement but more importantly also recognizes individual accomplishments that are so important to growing a culture of success. Make Pancakes: Or hot dogs and hamburgers or tacos. But cook them and serve them to your staff, personally. It's fun for you and humanizes you as a leader Hall of Fame Kurt Isaacson, President & CEO, Spectrum Health Systems

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