Worcester Business Journal

December 29, 2025

Issue link: https://nebusinessmedia.uberflip.com/i/1542210

Contents of this Issue

Navigation

Page 2 of 31

wbjournal.com | December 29, 2025 | Worcester Business Journal 3 Worcester Business Journal (ISSN#1063-6595) is published bi- weekly, 24x per year, including 4 special issues in May, September, October, and December by New England Business Media. 172 Shrewsbury St., Worcester, MA 01604. Periodicals postage paid at Worcester, MA. Copyright 2025. All rights reserved. Postmaster: Please send address changes to: Worcester Business Journal, PO Box 330, Congers, NY 10920-9894. Subscriptions: Annual subscriptions are available for $100.00. For more information, please email circulation@wbjournal.com or contact our circulation department at (508) 755-8004 x242. Advertising: For advertising information, please call Mark Murray at 508-755-8004 ext. 227. Fax: 508-755-8860. Worcester Business Journal accepts no responsibility for unsolicited manuscripts or materials and in general does not return them to the sender. Worcester Business Journal 172 Shrewsbury Street, Worcester, MA 01604 508-755-8004 tel. • 508-755-8860 fax www.wbjournal.com Worcester Business Journal WBJ A division of: Editor, Brad Kane, bkane@wbjournal.com Managing Editor, Eric Casey, ecasey@wbjournal.com (real estate, manufacturing) Staff Writer Mica Kanner-Mascolo, mkannermascolo@wbjournal.com (health care, professional services) Editorial Interns Jill McSorley, jmcsorley@wbjournal. com; Charlotte Powers, cpowers@ wbjournal.com Contributors Sloane M. Perron, Giselle Rivera- Flores, Emily Micucci, Livia Gershon Photographers Matt Wright, Edd Cote, Christine Peterson Research Director, Stephanie Meagher, smeagher@nebusinessmedia.com Research Assistant, Heide Martin, hmartin@nebusinessmedia.com Production Director, Kira Beaudoin, kbeaudoin@wbjournal.com Art Director, Mitchell Hayes, mhayes@wbjournal.com General Manager Kris Prosser, kprosser@wbjournal.com Senior Accounts Manager Christine Juetten, cjuetten@wbjournal.com Accounts Manager Timothy Doyle tdoyle@wbjournal.com Human Resources Manager, Tracy Rodwill, trodwill@nebusinessmedia.com Director of Finance, Sara Ward, sward@nebusinessmedia.com Accounting Clerk, Rae Rogers, rrogers@nebusinessmedia.com Event Coordinator, Patty Harris, pattyh@wbjournal.com Director of Audience Development and Operations, Leah Allen, lallen@nebusinessmedia.com Business Office Assistant, Nicole Dunn, ndunn@nebusinessmedia.com Publisher, Peter Stanton pstanton@nebusinessmedia.com Associate Publisher, Mark Murray mmurray@wbjournal.com President, CEO, Tom Curtin tcurtin@hartfordbusinessjournal.com Economic Forecast 2026: Contents WBJ's 10 bold predictions for 2026 The journalists in the WBJ newsroom forecast 10 possible news events for the coming year, based on their expertise and the trends in the Central Massachusetts business community. ....................................................................................................... 4 How did we do with 2025's bold predictions? In December 2024, the WBJ Editorial staff made 10 bold predictions for news events to happen in Central Massachusetts throughout the year. We ended up getting half of them correct. ............................................................................................................ 5 Guest column: Economic dynamics in Central Mass. are strong Brian Westerlind, the new president and CEO of Auburn-based Webster Five bank, lays out his reasoning for why the local economy will outperform in 2026, despite any national and global headwinds. .................................................................................... 7 List toppers What firms and people topped WBJ's various lists in 2025? ................................................................................................................. 9 Economic Forecast survey 2026: Anticipating improvement For the first time since 2020, WBJ readers said the local economy is in worse condition than it was a year ago, but the plurality see improvements coming in 2026. .......................................................................................................................... 10 Page 26 Page 24 Page 21 Industry Forecasts Real estate Next year will present opportunities, as uncertainty in the real estate market continues. .......................................................14 Health care Fresh faces will lead some of the major businesses in the region's largest employment industry. . ........................................18 Manufacturing Next year will bring more unpredictability, less enthusiasm in the region's largest industry by GDP. . .................................................21 Diversity & inclusion After a very tumultuous 2025, companies will operate their DEI efforts in a low-key manner next year. . ............................................................24 Higher education Amid trends working against traditional four-year institutions, community colleges will play a larger role in higher education. . ............26 Craft beer & cannabis As markets constrain, businesses in the craft beer and cannabis spaces will struggle to adapt. . ...............................................................28

Articles in this issue

Links on this page

Archives of this issue

view archives of Worcester Business Journal - December 29, 2025