Mainebiz

November 3, 2025

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W W W. M A I N E B I Z . B I Z 29 N OV E M B E R 3 , 2 0 2 5 FA M I LY OW N E D B U S I N E S S Wood Prairie Family Farm pro- duces its own potato seed. "Most of our competitors are companies that buy from seed grow- ers," says Gerritsen. While producing seed is labori- ous and time-consuming, it allows the farm to be more in control of the overall business plan. If things go wrong, this model can mean delays in producing a marketable product. Farms that buy from the mul- titude of seed producers across the nation rather than producing their own seed are in a different position than the Gerritsens. Wood Prairie Family Farm is more self-reliant and more of a closed loop. With a business model focused on marketing and margins rather than volume, Wood Prairie Family Farm is all about planning ahead. "Having the right variety at the right time is key," says Gerritsen. Because the farm produces its own seed potatoes, it takes three years to grow a variety out to have a retail crop for sale. Markets can change in three years. "You're projecting into the future," says Gerritsen. C O N T I N U E D O N F O L L OW I N G PA G E » Family Owned. Rooted in Maine. Guiding Generations. Securities offered through LPL Financial, Member FINRA/SIPC www.GoldenPondWealth.com Brian Bernatchez, CFP® Katie Bernatchez, CFP® F O C U S P H O T O / C O U R T E S Y O F C A L E B G E R R I T S E N Caleb Gerritsen and daughter monitoring irrigation system.

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