Worcester Business Journal

May 19, 2025-Power 100

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4 Worcester Business Journal | May 19, 2025 | wbjournal.com A s Worcester continues to grow into a hub for innovation, arts, and culture, e Hanover eatre & Conservatory for the Per- forming Arts is stepping forward with a refreshed vision for corporate engagement. For the 2025-2026 season, the organization has launched an ambitious array of customizable partnership and sponsor- ship opportunities, carefully designed to align with business goals while advancing the arts in Central Massachusetts. At the heart of this initiative is flexibility. Recognizing that no two businesses are alike, e Hanover eatre has built a sponsorship struc- ture that meets companies where they are—offering tailored experienc- es and visibility for every level of involvement. From regional small businesses to corporate powerhouses, partners can expect meaningful benefits that go beyond logo placement. e Corporate Partner Plus package ($3,500–$5,000) offers a dynam- ic combination of ticket access, venue rentals, and advertising exposure. Businesses also gain inclusion in the Employee Discount Program, en- hancing employee engagement, and visibility in both the printed pro- grams and in the Franklin Square Salon. For organizations seeking more strategic alignment, the All Access Club (starting at $8,500) delivers a bespoke experience. is level in- cludes everything in the Corporate Partner Plus package, with the add- ed benefit of choosing from a wide range of shows and a flexible FSS membership level ($2,500–$10,000+), craed to reflect each partner's priorities. Businesses looking to associate with specific aspects of the perform- ing arts season can choose from several Series & Season Supporter op- tions. Whether it's sponsoring the theatre's education series, Broadway lineup, or accessibility initiatives such as audio descriptions and sign language interpretation, packages ranging from $7,500 to $20,000 offer high-impact exposure paired with tangible community benefit. Each includes prime advertising space, digital and print recognition, and ex- clusive behind-the-scenes access. At the top tier, Show Sponsorships and Exclusive Series Sponsorships provide unparalleled visibility, including featured ads, recognition in lobby signage and pre-show announcements, and opportunities for client hospitality such as private dinners with the theatre's President & CEO. For businesses seeking season-long influence, a 25/26 Season Sponsorship offers custom packages with prominent brand placement across all media and programs. With limited opportunities available through June 30, 2025, e Hanover eatre's corporate sponsorships represent more than just marketing—they're an investment in Worcester's cultural vitality. In a region where business and the arts increasingly go hand in hand, e Hanover eatre offers partners a front-row seat to impact. Customized Corporate Partnerships at The Hanover Theatre & Conservatory Strategic Visibilit y, Exclusive Access, and Communit y Impact Contact Chris Thompson at 877.571.7469 x1752 or cthompson@thehanovertheatre.org to discuss your options and personalized service.

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