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16 HARTFORDBUSINESS.COM | FEBRUARY 24, 2025 Second Act Under new leadership, cannabis industry's troubled Social Equity Council looks to relaunch community grants program, create closer ties with marijuana entrepreneurs "I was actually grateful for the comptroller's review because it almost forced everyone to say, okay, if this thing is gonna survive, we're gonna have to take a step back and really be thoughtful, and we're going to have to start rowing in the same direction," Comer said. Staffing up Part of that reset — even before Scanlon's findings were released — was the appointment of McGee, who took on the executive director position in July 2024. He says his first order of business was to get everyone on the same page, particularly leveraging his relationships with legislators in the General Assembly's Black and Puerto Rican Caucus. Their buy-in is key because the bulk of future grant funding will be targeted at communi- ties they represent. "Having those relationships has really allowed me, quickly, to stabi- lize, get folks focused, create an open door policy to just talk about some of the challenges that the organization had been faced with," he said. The next move was partnering with business and technology consulting firm Slalom to undertake a strategic review of the council's operations. That six-week process came up with four key areas for change: staff and organizational culture; more closely integrating the 17 appointed council/board members; measuring the impact of community reinvest- ment; and enhancing the SEC's work with cannabis entrepreneurs. (Left) Brandon McGee last year was tapped to lead the cannabis industry's Social Equity Council. (Right) Social Equity Council chair Andrea Comer. HBJ FILE PHOTO CONTRIBUTED PHOTO By Harriet Jones hjones@hartfordbusiness.com W hile he was a state legis- lator representing Hartford, Brandon McGee helped draft the bill to legalize recreational cannabis use in Connecticut. That legislation included the idea for the Social Equity Council (SEC), the body charged with helping approve cannabis businesses, rein- vesting the financial windfall from startup license fees into programs that help communities most impacted historically by drug arrests, and overseeing a startup loan fund. Now, some four years later, McGee finds himself heading up that body as its executive director. "It's a full circle moment for me," said McGee. "I am extremely fortu- nate to be in this position to help reimagine communities most hit by the war on drugs. So that said, there was no hesitation" to take the job. No one would have blamed McGee if he had hesitated, because he took the council's reins at a time of turmoil. The Social Equity Council's inau- gural executive director, Ginne-Rae Clay, resigned last July amid disagreements over how the orga- nization operated and distributed an initial $6 million in community reinvestment grants, which went to various nonprofits, including churches and youth groups. That infighting — among state lawmakers and the council's staff and board — prompted the governor to order a full audit of the SEC. Social Equity Council chair Andrea Comer — who had initially resigned from the role, before being asked back — says at least some of the early problems weren't a surprise. The Social Equity Council, she said, came together quickly and was developing its policies and procedures on the fly, which led to growing pains early on. The governor's audit — carried out by Comptroller Sean Scanlon's office — came to several conclusions. It recommended that the council overhaul its process for approving social equity plans from cannabis licensees. Such plans must detail how prospective cannabis companies will give back to communities hit hardest by drug arrests. The audit also recommended the SEC formulate an ethics plan for its own staff, and establish better criteria for its community grants program so that it can properly demonstrate the impact of disbursing millions of dollars. It also suggested that the grant process be paused until the issues were addressed. That moratorium is still in effect. MONTHLY CT CANNABIS RETAIL SALES $20M $15M $10M $5M 1/23 2/23 3/23 4/23 5/23 6/23 7/23 8/23 9/23 10/23 11/23 12/23 1/24 2/24 3/24 4/24 5/24 6/24 7/24 8/24 9/24 10/24 11/24 12/24 1/25 Source: CT Dept. of Consumer Protection ADULT-USE RETAIL SALES MEDICAL MAR UANA RETAIL SALES