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n e w h a v e n b i z . c o m | O c t o b e r 2 0 2 2 | n e w h a v e n B I Z 19 Choosing a Commercial Lender we assisted hundreds of local businesses by participating in SBA's PPP program. Now, as our customers recover, they've approached us looking for help to finance owner-occupied commercial mortgages. We saw a need, especially right now, when business owners are getting absolutely hammered by increased costs, and a rising rate environment. So, we launched the GSB Owner-Occupied Commercial Mortgage which offers customers who operate a business within a commercial space a 0% origination fee and reimburs- es them up to $10,000 in closing costs. Putting businesses and their needs first - that is the client-driven accountability that makes GSB the right choice." 3. Expertise That's More Than Just a Sales Pitch It seems these days that many lenders don't mind throwing around words like 'expertise' for show if it helps them make a sale. Make sure to take the time to do some research of your own and partner with a seasoned lending professional who understands the complexities and nuanc- es of your specific business model and credit portfolio. Choose someone who can objectively measure them against your needs. The one that is right for you will already be three steps ahead, think- ing of ways to help drive down costs. For example, GSB offers full Cash Manage- ment services to help maximize cash flow, or position you for growth, and that can augment your commercial solutions, such as Positive Pay, Fraud Mitigation and Wire Transfer services. Access to financing and capital is the life- blood for any strong business. Make sure to take the time to talk shop – your shop – and see just how adept and capable they are at understanding and offering an objective analysis of your unique busi- ness's position in today's challenging local market. Here's what American Polyfilm, Inc, a GSB customer, has to say about working with us. 4. All Politics, and Commercial Banking, is Local We are totally staying away from poli- tics, but when's the last time you found a Commercial Lender who wasn't "local". Right? Funny what passes for local these days. Many times, larger banks will have business development managers or repre- sentatives. They are not skilled in finance, but cover their territory, pass through every week, or three, and can pass your message on to… somebody. That is not local. Not the local that helps you anyway. GSB-local means Commercial Loan offi- cers, seasoned underwriting and credit experts who are ready to sit down and talk CRE or Loans on your schedule. It means coming on site to evaluate a new property you are eyeing to ensure there are no red flags. It means the difference between being there to give you the answers you need to get the deal done, versus just "giv- ing you the business." 5. Trust is Earned It's funny, but when it comes right down to it – it's really a matter of trust. As a busi- ness owner, you must know, unquestion- ingly and in your gut, that your Commer- cial Banking partner is in your corner. It's imperative that you know you can rely on their character and believe that the finan- cial institution that backs them is driven by doing the right thing and is going to do absolutely everything they can to help your business not just survive, but thrive. And in challenging times like these, hav- ing a financial partner who you can trust implicitly, goes just a little bit further. GSB is the independent, local commercial lender you can count on. No name chang- es. No big bank takeovers. We report to you – and we have your back. It's the only bank you will ever need. Want to have a conversation about you, your business and where you want to go? Let's talk. Mike Paz SVP, Commercial Loan Origination Manager MPaz@gsbyourbank.com 203.458.5405 Or, learn more about our Owner-Occupied Commercial Commercial Mortgage Pro- motion at gsbyourbank.com/CRE About GSB | Based in Guilford, CT, GSB is a full-service mutually owned bank with over $1.1 billion in assets. GSB is a full-service FDIC insured bank, offering consumer banking; residential lending; business banking, lending and cash management services; commercial lending and commercial real estate financing, financial planning and financial education programs. With 8 branch locations throughout Middlesex and New Haven Counties, GSB also offers and digital and mobile banking. GSB | Equal Housing Lender | Member FDIC | NMLS #517294 Mike Paz VP & Commercial Loan Officer at Guilford Savings Bank

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