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V O L . X X V I I I N O. X X I 108 G I V I N G G U I D E 2 0 2 2 – 2 0 2 3 N O N P RO F I T P RO F I L E BOARD OFFICERS Parker Swenson Vice President, Operations Manager, Diversified Communications Lisa Trundy-Whitten Treasurer, Partner, BerryDunn Julie Mulkern Secretary, Executive Director, WinterKids Derrick Hill Past President, Vice President, Oldcastle Materials, Inc. BOARD MEMBERS Justin Brewer: Performance Manager, Pike Industries Chad Creelman: Senior Director, Sales & Marketing, WEX Jennifer Flynn: Nurse Practitioner, Pediatrics, Central Maine Health Care Dirk Gouwens: Executive Director, Ski Maine Association Tom Fremont-Smith: Manager Partner, Bigelow Mountain Partners, LLC Ryan Larsen: Corporate Merchant, Sporting Equipment, L.L.Bean Jason Leveille: Director of Engineering, Clarity Financial Stephen Lindsay: Director of Sales & Marketing, Greenhead Lobster Sarah Long: Meteorologist, WMTW Jillian Rich: Vice President, Marketing Supervisor, Bangor Savings Bank Gabe Weiss: Legal Director, American Express Jeff Zachau: President, Zachau Construction WinterKids 2023 GOALS 1. Improve health outcomes for the next generation through increased physical activity – by nurturing a connection to our natural environment and helping kids to discover the joy and health benefits of winter activity. 2. Provide opportunities and easy access for all Maine families to try new winter activities at participating winter sports areas with a native, mobile WinterKids App. 3. Ensure all kids are active and moving outdoors more often during the school day with The WinterKids Learn Outside Guide, an innovative, standards-aligned resource for early educators and elementary school teachers; and, the WinterKids Winter Games – a 4-week outdoor physical activity challenge for Maine elementary schools. 4. Collaborate with other like-minded organizations to get more kids outside and active year-round. WinterKids reaches upwards of 40,000 kids, teachers and families annually with innovative outdoor education programs in schools, homes and communities across Maine and beyond. O ur school programs target high need, rural areas with the least access to resources (WinterKids Learn Outside Guides, WinterKids Winter Games). Our family programs target high demand areas near winter sports areas (WinterKids App, Peisner Nordic Program, WinterKids Family Days). O ur community programs target high population areas with the greatest opportunity for broad messaging and impact on local outdoor activity (WinterKids Welcome to Winter, WinterKids Family Days, WinterKids Downhill 24 Outdoor Fund, WinterKids StoryWalk & Snowshoe Loan). FUNDRAISING EVENTS/ OPPORTUNITIES The WinterKids License to Chill in Portland is a perfect way to kick off winter while supporting getting more kids outside. Hosted by Coast 93.1's Blake & Kelly, this fun event offers live music, a silent and live auction, local entertainment, brews and food! Learn more about sponsoring or attending this event at WinterKids.org. e WinterKids Downhill 24 at Sugarloaf is Maine's premiere winter fundraiser. Traditionally the first weekend in March, the Downhill 24 challenges teams to ski, snowboard or skin for 24 hours to raise money for WinterKids programs. In 10 years, this event has raised $3.5 million for WinterKids programs. Learn how to become a sponsor or sign up your team at WinterKids.org. GIVING OPPORTUNITIES Donate to the WinterKids Fund with one-time or monthly donations, stock gifts, tribute gifts and more. S ponsor a W interKids progr am! WinterKids has enjoyed many long- term partnerships, large and small, with corporate sponsors statewide. e benefits of sponsoring WinterKids are many – and we are always interested in creating custom partnerships that work best for our corporate partners. VOLUNTEER OPPORTUNITIES We offer a variety of volunteer opportunities including one-time and recurring, in-person Established: 2000 / Employees: 7/ Annual revenue: $968,339 TOP FUNDING SOURCES 65% Individuals and special events 18% Grants 12% Corporate support 4% Programs 1% Investments CONTACT 506 Main St., Suite 10 Westbrook, ME 04092 www.winterkids.org winterkids @WinterKids winterkids_org AWARDS/ACCOLADES WinterKids was the 2019 recipient of the Maine Public Health Association Public Health Program of Excellence Award, an award given to effective, evidence-based programs improving public health in Maine. MISSION STATEMENT WinterKids helps children develop healthy lifelong habits through education and fun, outdoor winter activity. We create opportunities for children to be active, vibrant, and healthy in the outdoors. WinterKids is backyards, playgrounds, and mountains. We are kid-centered, teacher-approved, evidence-based, and award-winning! SERVICE LOCATIONS WinterKids serves kids, teachers and families in all 16 counties of Maine and five counties of New Hampshire. The WinterKids App also hosts Ski New Hampshire and the Michigan Snowsports Industry Association, helping to further support our programs in Maine. Julie Mulkern Executive Director Seth Coburn Board President AT A GLANCE and remote, community service, and group projects. WinterKids welcomes volunteers of all ages and abilities who are enthusiastic about keeping kids healthy by getting them outside and active in the winter, and year-round. Volunteers help in the office and join us at events. 37% Fundraising Events 21% Contributions 18% CPR Training Revenue 14% Other Revenue 10% Bequests