wbjournal.com | September 19, 2022 | Worcester Business Journal 3
Editor, Brad Kane,
bkane@wbjournal.com
Staff Writers
Timothy Doyle
tdoyle@wbjournal.com (Real estate,
higher education)
Kevin Koczwara
kkoczwara@wbjournal.com
(Manufacturing, energy & environment))
Contributors
Giselle Rivera-Flores, Laura Finaldi,
Monica Benevides, Alan Earls, Susan
Shalhoub, Livia Gershon
Photgraphers
Matt Wright, Edd Cote
Research Director,
Stephanie Meagher,
smeagher@nebusinessmedia.com
Research Assistant, Heide Martin,
hmartin@nebusinessmedia.com
Production Director, Kira Beaudoin,
kbeaudoin@wbjournal.com
Art Director, Mitchell Hayes,
mhayes@wbjournal.com
Senior Accounts Manager
Christine Juetten,
cjuetten@wbjournal.com
Senior Special Accounts Manager
Mary Lynn Bosiak,
mlbosiak@wbjournal.com
Marketing & Events Manager
Kris Prosser, kprosser@wbjournal.com
COO, Mary Rogers,
mrogers@nebusinessmedia.com
Accountant, Sarah Ward,
sward@nebusinessmedia.com
Accounting Assistant, Rae Rogers,
rrogers@nebusinessmedia.com
Account Receivable Specialist,
Patty Harris, pharris@
nebusinessmedia.com
Operations Assistant,
Leah Allen, lallen@nebusinessmedia.com
Publisher, CEO, Peter Stanton
pstanton@nebusinessmedia.com
Associate Publisher, Mark Murray
mmurray@wbjournal.com
President, Tom Curtin
tcurtin@hartfordbusinessjournal.com
Worcester Business Journal (ISSN#1063-6595) is published bi-weekly,
24x per year, including 4 special issues in May, September, October,
and December by New England Business Media. 172 Shrewsbury
St., Worcester, MA 01604. Periodicals postage paid at Worcester, MA.
Copyright 2022. All rights reserved. Postmaster: Please send address
changes to: Worcester Business Journal,
PO Box 330, Congers, NY 10920-9894.
Subscriptions: Annual subscriptions are available for $72.00. For more
information, please email wbjournal@cambeywest.com or contact our
circulation department at 845-267-3008. Fax: 845.267.3478
Advertising: For advertising information, please call Mark Murray at
508-755-8004 ext. 227. Fax: 508-755-8860.
Worcester Business Journal accepts no responsibility for unsolicited
manuscripts or materials and in general does not return them to
the sender.
Worcester Business Journal
172 Shrewsbury Street, Worcester, MA 01604
508-755-8004 tel.
• 508-755-8860 fax
www.wbjournal.com
Worcester Business Journal
WBJ
S
ince the end of February, the
staffing situation in the WBJ
newsroom has been in turmoil.
e three reporters who made
up the editorial staff at the start
of the year will not be the same three re-
porters who comprise the staff at the end
of the year, as our original 2022 journalists
have found new jobs and new paths in life.
With a small staff and a large amount of
editorial content to produce, even the loss
of one reporter causes a great deal of up-
heaval. People have to cover for departed
coworkers to ensure we aren't missing any
major news, and an army of experienced
freelance correspondents fills the gaps
until we can find permanent staff.
Unfortunately, finding that permanent
staff has been much more difficult this
year, as the workforce shortage most
of the country has been railing about
has finally trickled down to the Greater
Worcester news industry, as it seems near-
ly major media outlet in the region has
undergone a staff transition. When I was
filling one reporter position in mid-2021,
I had six viable finalists. In trying to fill
two positions throughout 2022, the candi-
date pool has been much shallower.
Fortunately, the WBJ newsroom made
one strong hire in the spring, as Timothy
Doyle moved over from our parent com-
pany's Research Department to become
our staff writer. Doyle has carried on our
outstanding real estate coverage while
doing the yeoman's work of producing
steadily both digitally and in print, with
an insatiable desire to scoop every other
reporter in the city. But he is only one
person, and we've continued to rely on
smart freelancers. You'll notice in this
edition three of the four feature stories are
written by these correspondents, and we
had a similar ratio in the Sept. 5 edition.
ese freelancers can write great individ-
ual stories, as you'll read, but it is hard to
build subject matter expertise in areas like
health care, manufacturing, diversity &
inclusion, and energy when the majority
of our writers are not full-time staff.
at tide is starting to change, though.
On Sept. 12, veteran reporter Kevin
Koczwara, whose work has appeared in
the New York Times, Boston Globe, Roll-
ing Stone, and e Guardian, became our
newest staff writer. And the applicant pool
to fill the remaining staff writer role looks
promising, which will hopefully lead to a
similarly strong hire later this year. Aer a
rough 2022, I'm hopeful we'll start off 2023
in a good position.
– Brad Kane, editor
WBJ's workforce shortage
N E W S & A N A LY S I S
4 Central Mass. In Brief
6
Worcester 300 trivia
12 Focus on Education & career guide
17 The List: Top incubators
18 Column: Outside the Box
19 Know How
20 Movers & Shakers
21 Opinion
22 Shop Talk: NAACP Worcester chapter
10 Telling business stories
In this Q&A, Jed Burdick from Votary Films
in Worcester details how he has built up a
business for 15 years by helping companies
with their storytelling.
19 How to design a post-pandemic
dress code
Laura Finaldi, the 101 advice columnist,
offers three ways companies can adjust
to workers' new expectations for dressing
professionally.
D E P A R T M E N T S
A division of:
I N T H I S I S S U E
W
