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30 Worcester Business Journal | Book of Lists 2022 | wbjournal.com F O C U S P R O F E S S I O N A L S E R V I C E S Advertising, marketing & communications firms Ranked by number of local staff as of January 2022 Firm Local employees/ annual gross billings B2B marketing Crisis communications Media plan/buy e-commerce Analytics SEO Sample of active clients Head of firm/ year founded 1 Davis Advertising 1331 Grafton St., Worcester 01604 508-752-4615 • www.davisad.com 31 $15,000,000 • • • • • • Honey Dew, Webster First, Yesway Stores, Edge Fitness, Fitchburg State University, NH Bancorp, LCU, American Alarm, SpeeDee Oil, Masis, ECSB Andrew Davis president 1948 2 Wakefly Inc. (1) 293 Boston Post Road West, Suite 140, Marlborough 01752 508-616-2042 • www.wakefly.com 27 DND • • • • • DND Dean Dorazio CEO 2002 3 3 Media Web 11 Apex Drive, Suite 300A, Marlborough 01752 508-845-8900 • www.3mediaweb.com 21 $3,400,000 • • • • Boston Scientific, JazzHR, Beth Israel Deaconess, Rockland Trust, Johnson Controls, Rocket Software, Covenant Health, Rand Whitney, TE Connectivity Marc Avila founder Jessica Hennessey CEO 2001 4 CommCreative 75 Fountain St., Framingham 01702 877-620-6664 • www.commcreative.com 17 DND • • • • RSA Conference, Johnson Controls, Bose Automotive, Flooring America, St. Mary's Bank, Guidehouse Ashley DePaolo president 1994 4 PENTA Communications Inc. 208 Turnpike Road, Westborough 01581 508-616-9900 • www.pentamarketing.com 17 DND • • • • • • DND Deborah Penta CEO 1989 6 New Perspective 276 Turnpike Road, Suite 211, Westborough 01581 508-755-6797 • www.npws.net 15 $1,900,000 • • • • • Windesco, Carbon Clean, Mass Biomedical, Seven Hills Foundation, AccessTCA, Agrify, Living Greens Farm, Impact Consumer Products Group, Micatu Nathan Harris founder & president 2004 7 Palley Advertising Inc. 100 Grove St., Worcester 01605 508-792-6655 • www.palleyad.com 12 DND • • • • • • DND Warren Palley president 1982 8 Pagano Media 11 Millbrook St., Worcester 01606 508-595-9200 • www.paganomedia.com 10 DND • • • • • Adcole Corp., Esler Cos., J.J. Bafaro, Igloo Software, Massachusetts Maritime Academy, Patient Ping, Renewal by Andersen, R.H. White Construction Kathleen Pagano CEO 1984 8 Rainier Communications 287 Turnpike Road, Westborough 01581 508-868-5892 • www.rainierco.com 10 DND • • • Analog Devices, AMD, Orbotech, NXP, Codefresh, OnwardMobility, Velox, NexWafe, American Solar, Cognyte, MeaTech, NutriFresh, SPARK Micro Stephen Schuster CEO 1993 8 Surabian Advertising 42 Lake Ave., Worcester 01604 508-792-0650 10 DND • • • • Park 'n Shop, Goretti's and Donelan's Supermarkets, Reliant Medical Diane Connor O'Packi general manager 1972 8 Vision Advertising 367 West Main St., Suite D, Northborough 01532 508-754-3643 • www.vision-advertising.com 10 DND • • • • • Midstate Mold & Engineering, Salem Cross Inn, TJ Woods Insurance, New England Disposal Technologies, Cabot's Ice Cream Julia Becker Collins COO 1999 12 Exsel Advertising Inc. 420 Main St., Sturbridge 01566 774-241-0041 • www.exselad.com 7 $2,000,000 • • • • • Southbridge Credit Union, Babcock Power, Flex-tek Group, Avangrid, Wachusett Mountain, Homefield Credit Union, Baba Sushi Rich Suitum president 1991 13 Applied Interactive 40 Jackson St., Worcester 01608 508-657-8600 • www.appliedinteractive.com 6 $725,000 • • • • • Coghlin Cos., Lutco, Micron, UrthPact, Lampin-MITRPAK, Duval Grinding, Taylor & Fenn, Thermoplastics Engineering, Kinefac, WEC, DetecTogether Joshua Rothschild president & CEO 2008 14 Kreative Dezign 197 Mill St., Leominster 01453 978-466-9995 • www.kreativedezign.com 5 $550,000 • • • • • Luccas American Kitchen, Lahtis Jeep, East Coast Custom Apparel, Boxborough Gymnastics, Columbia Tavern, Roncone Law, First Choice Limo Kelly Ann Joseph owner 2004 14 Ladybugz Interactive Agency 43 Broad St., Hudson 01749 978-376-7878 • www.ladybugz.com 5 $225,000 • • • • Avastus Preclinical, Cugene, Pledge Therapeutics, Worcester Children's Choir, Pine Point School, Assabet Community Education, JB Sash and Door Lysa Miller founder 2020 16 Allen Creative Group Inc. 12 Old Tavern Lane, Sutton 01590 508-865-1255 • www.allencreativegroup.com 4 DND • • • • Adventist Health, Atlantic Broadband, Bemis, Dun & Bradstreet, Good Shepherd Health Care System, Hans Kissle, EFI, EforAll, Memic, Raw Seafoods, Inc. Jennie T. Allen principal & creative director 2003 16 Baystate Websites & Marketing, LLC P.O. Box 286, Shirley 01464 978-425-2730 • www.baystatewebsites.com 4 DND • • • DND Robert Gyles president 2005 American Cancer Society, Northeast Home and Energy, Services offered