Issue link: https://nebusinessmedia.uberflip.com/i/1391138
34 Worcester Business Journal | Book of Lists 2021 | wbjournal.com F O C U S P R O F E S S I O N A L S E R V I C E S Advertising, marketing & communications firms Ranked by number of employees Services offered Firm Local FTE employees/ annual gross billings/ local PR reps/ local web designers B2B marketing Crisis communications Media plan/buy e-commerce Analytics SEO Sample of active clients Head of firm/ year founded 1 CommCreative 75 Fountain St., Framingham 01702 877-620-6664 • commcreative.com 30 DND 0 6 • • • • RSA Conference, Johnson Controls, Bose Automotive, Flooring America Ashley DePaolo president 1994 2 Davis Advertising 1331 Grafton St., Worcester 01604 508-752-4615 • www.davisad.com 28 DND 1 4 • • • • • • Honey Dew, Webster First, Yesway Stores, Worcester Railers, The Edge Fitness, Lyman Orchards, Mobiquity, Fitchburg State University, NH Bankcorp Andrew Davis president 1948 3 Wakefly Inc. 293 Boston Post Road West, Suite 140, Marlborough 01752 508-616-2042 • www.wakefly.com 27 $4,356,437 0 1 • • • • • KVH Industries, PING Golf, First American Equipment Finance, Atlas Terminal, Space Coast Credit Union, Atlas Logistics, Lytx, CyberSheath, Preferred Mutual, Sunrise Labs, Total Quality Logistics (TQL), HarborOne Bank, Community Medical Centers, Bay State Savings Bank, Amramp, Health Plans, Inc. (HPI), Champagne Logistics, Amboy Bank, First American Equipment Finance Dean Dorazio CEO 2002 4 Turtle Transit Inc. 6 Fox Road, Hudson 01523 978-365-9300 • turtletransit.com 21 DND 0 0 • L.L.Bean, Boston Red Sox, BGM Experiential James Edward Riseborough president 2001 5 PENTA Communications Inc. 208 Turnpike Road, Westborough 01581 508-616-9900 • pentamarketing.com 17 DND 3 4 • • • • • • DND Deborah Penta CEO 1989 6 New Perspective 276 Turnpike Road, Suite 211, Westborough 01581 508-755-6797 • www.npws.net 15 $1,600,000 1 2 • • • • Windesco, Mass Biomedical Initiatives, Seven Hills Foundation, AccessTCA, Agrify, Living Greens Farm, Carbon Clean Solutions, Micatu Nathan Harris president 2004 7 3 Media Web 11 Apex Drive, Suite 300A, Marlborough 01752 508-845-8900 • www.3mediaweb.com 13 $2,300,000 0 2 • • • • 3Play Media, JazzHR, AMSC, Acacia Communications, North Central Mass. Chamber of Commerce, Boston Scientific, MicroGroup, MatTek, CellTreat Marc Avila CEO 2001 8 Palley Advertising Inc. 100 Grove St., Worcester 01605 508-792-6655 • www.palleyad.com 12 DND 2 2 • • • • • • DND Warren Palley president 1982 9 Rainier Communications 287 Turnpike Road, Westborough 01581 508-868-5892 • www.rainierco.com 10 $2,000,000 9 0 • • • • • Analog Devices, Vicor, MACOM, AMD, Versasec, Orbotech, NXP, Codefresh, Data Expedition, OnwardMobility, RadSee, TCM Digital, Velox, Warp UV, VeganNation, NexWafe Stephen Schuster CEO 1993 10 Surabian Advertising 42 Lake Ave., Worcester 01604 508-792-0650 9 DND 3 8 • • • • Park 'n Shop, Goretti's and Donelan's Supermarkets, Mechanics Hall, Reliant Medical Diane Connor O'Packi general manager 1972 10 Pagano Media 11 Millbrook St., Worcester 01606 508-595-9200 • www.paganomedia.com 9 DND 1 4 • • • • • Adcole Corp., Artemis, Esler Cos., J.J. Bafaro, Massachusetts Maritime Academy, Patient Ping, Renewal by Andersen, R.H. White Construction, Worcester Art Museum Kathleen Pagano CEO 1984 12 Eri Design 172 Shrewsbury St., 1st Floor, Worcester 01604 508-459-1552 • www.eridesign.com 8 DND 0 3 • • • • Clark University, Tufts University, Worcester State University, UMass Medical School, Mass Lung & Allergy PC, Seven Hills Foundation, Bowdoin International Music Festival Erjon Metohu President 2005 13 Exsel Advertising Inc. 420 Main St., Sturbridge 01566 774-241-0041 • exselad.com 7 $2,000,000 0 3 • • • • • Southbridge Credit Union, Babcock Power Inc., Flex-tek Group, Southern Connecticut Gas, Connecticut Natural Gas, Somerset Federal Credit Union, Wachusett Mountain Ski Area Rich Suitum president 1991 13 InThink LLC 20 Franklin St., Worcester 01608 508-713-0131 • inthinkagency.com 7 DND 0 1 • • • • • • American Cancer Society, Northeast Home and Energy, Blackstone Valley Chamber of Commerce, Eden & Rafferty Law Office, Evolved Mechanical, Resintate, Interstate Specialty Products, Corridor 9/495 Regional Chamber of Comerce Khamtanh Inthirath president & CEO 2013 15 6 Advertising, marketing & communications firms Adults 19% 31% 28% 13% Students 16% 32% 22% 12% Retirees 20% 34% 28% 12% Those who believe economy is most important issue 13% 34% 30% 16% Those who believe women's issues are most important 30% 32% 25% 6% Those who voted for Donald Trump in 2016 22% 32% 26% 15% Those who voted for Hillary Clinton in 2016 25% 39% 25% 7% Customers' social stances Consumers, especially in some segments of the population, including those who prioritize women's issues, can find a company's stance on a social or political issue to be important. Note: Remaining percentage of responses were "don't know/no opinion." Source: Morning Consult When it comes to buy- ing a product or service, how important is a company's position on a social or political issue? Very important Somewhat important Not too important Not important at all