Health

20 HE ALTH • Summer 2020 M edical professionals deserve our collective recognition during the coronavirus pandemic. Nurses, doctors and paramedics have served self lessly as severely ill patients stream through emergency rooms with COVID-19. Here in Massachusetts at least 900,000 other individuals serve as healthcare's front line before the front line, and their numbers are growing in this pandemic. Across the U.S., the total is at least 53 million. These first responders are family caregivers. Family caregivers are health care's eyes and ears in the home, with a level of access into a patient's health and circumstances eluding even the best medical professionals. Family caregivers serve as an often unrecognized and underestimated embedded member of a care team. Their role in the shadows of health care needs to change. The pandemic underscores the need. These days, family caregivers have even greater responsibility for helping to protect loved ones – often older adults with chronic conditions – from novel coronavirus exposure and infection. Following news of the rates of positive testing and coronavirus-related deaths in facilities across the state, families have reconsidered the use of nursing facilities and assisted living facilities and chosen to care for their loved ones at home instead. When loved ones have chronic diseases, family caregivers feel increased pressure to manage their loved ones' medical and behavioral health care. An analysis of the Central Massachusetts population served by Caregiver Homes found two of the three most prevalent health conditions impacting consumers in the region are hypertension and diabetes. Mental health conditions are present in more than one in five individuals. For these individuals, as well as others who by virtue of their Family caregivers are the COVID fight front line By Julie Carita age are in a high-risk category, family intervention has been critical to the prevention of life-threatening consequences. As of this writing, Worcester County accounted for just under 11% of all Massachusetts coronavirus cases with 9,442 (3,342 in the city of Worcester) – the fourth most stricken county in Massachusetts by total case count, according to state data. As more families are being called to serve during this public health crisis, they are going to need support. Family caregivers were already providing an estimated $470 billion in unpaid care for the healthcare system before the pandemic, according to AARP. Now, that figure is assured to climb. Programs ensuring support for family caregivers are starting to gain momentum. In Central Massachusetts, Caregiver Homes, in partnership with senior care option plans from Fallon Health, UnitedHealthcare and others, works with more than 600 family caregivers, half of whom live in Greater Worcester. In Massachusetts, as in six of the other nine states in which we operate, our care teams traditionally conducted routine home visits with families, and communicated between visits either through Vela or by phone call. With Vela, Caregiver Homes was able to serve families without interruption. Families have been able to successfully navigate keeping their loved ones healthy and at home. Other groups in Massachusetts are mobilizing. The Massachusetts Business Roundtable, for example, launched an initiative called the Massachusetts Caregiver Coalition aiming to address the needs of unpaid family caregivers across the commonwealth. But we have a long way to go until family caregivers are fully recognized as part of the healthcare system. As COVID-19 metrics wax and wane over the next several months, we know family caregivers will remain a constant and, inevitably, increase in number. COVID-19 has shown us we need family caregivers now more than ever. Julie Carita is the Massachusetts director of operations for healthcare provider Caregiver Homes, with offices in Auburn and Natick. While the health care industry in our region is huge, there has never before been a single resource that delivers both industry news and analysis along with a consumer forum where industry experts can share their best advice and insights. Our regional HEALTH publication and E-newsletter is aimed not only at health care professionals, but at health-care consumers, both retail and business. If you're a player in the health care field looking to promote your service, or if your business is trying to reach medical professionals and practices with products or services - we can help you deliver your message to this highly targeted audience. 2020 ISSUE DATES: DON'T MISS OUT! AUGUST 24 Closing Date: August 13 Healthcare delivery/ Media & health care OCTOBER 19 Closing Date: October 8 Annual Health Care Resource Guide NOVEMBER 30 Closing Date: November 17 Holistic medicine/ Hometown Healers The Region's Quarterly Health Care Magazine HEALTH C E N T R A L M A S S A C H U S E T T S A shot of healthy marketing! For information contact Mark Murray, Associate Publisher at 508.755.8004 x227 or mmurray@wbjournal.com C E N T R A L M A S S A C H U S E T T S The Region's Quarterly Health Care Magazine Winter 2019 >> HARVARD'S HEALING GARDEN >> FASTEST-GROWING HEALTHCARE JOBS >> THE HEPATITIS A OUTBREAK Vaping crisis Central Mass. smoking cessation professionals are fighting the short- and long-term impact caused by the rise of e-cigarette use You'll want to see and be seen in this quarterly publication! H

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