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20 Hartford Business Journal • July 22, 2019 • www.HartfordBusiness.com SPONSORED CONTENT When Hartford Athletic, Connecticut's newest professional sports team, was seeking a title sponsor, they had certain criteria in mind. They wanted a partner who shared their vision for bringing soccer—the world's game—to Hartford. They needed someone with the size and resources to make a multi-year commitment. But most importantly, they wanted an organization who shared their values. "The values embodied by Trinity Health Of New England's executives, doctors, and employees alike are the same pillars that Hartford Athletic plans to bring to the region," said Jordan Charlupski, VP, Revenue and Strategic Initiatives. "We are a community focused organization, and so is Trinity Health. That shared commitment is what drives this partnership." While the Trinity Health Of New England logo is emblazoned on the front of Hartford Athletic jerseys, the relationship goes much deeper than just the team uniforms. Physicians affiliated with Saint Francis Hospital are the official team doctors for Hartford Athletic, providing top-notch medical care for the players on the field. Doctors attend every game, and provide services to the team whenever needed. "This partnership has already provided us with great opportunities to showcase our medical expertise and promote our health and wellness message," said Dr. John Rodis, president of Saint Francis Hospital. "We have some of the most talented and experienced sports medicine providers in the state, and these physicians were eager to work with the team from its inception." "Whether we are diagnosing and treating an injured player on the field, or determining when a player can resume activity with the team without risking further injury," said Jay Kimmel, M.D., co-director of the Connecticut Sports Medicine Institute at Saint Francis, and one of the team physicians for Hartford Athletic, "working with athletes is a rewarding challenge which allows us the opportunity to manage the soccer athlete's health and protect the player on and off the field." 24 Hartford Business Journal • July 22, 2019 www.HartfordBusiness.com Trinity Health Of New England is the title sponsor of Hartford Athletic, the region's first and only professional soccer franchise, as well as the official medical provider and team doctor for the players. Saint Francis Hospital and Trinity Health link sports, medicine, and community