Worcester Business Journal

4 Worcester Business Journal | March 18, 2019 | wbjournal.com C E N T R A L M AS S I N B R I E F Bravehearts owner eyes purchase of second team in NH V E R BAT I M Market expansion "It's a big step in terms of the economic status of ReWalk ... Gait training devices are currently covered by the insurance industry, so once we start selling that product and it's used in clinics, we should be able to get some fairly rapid penetration." Rewalk Robotics CEO Larry Jasinski on the company's financial ambitions once a device to help stroke patients learn to walk again is approved by the U.S. Food & Drug Administration Manufacturing women "Manufacturing has historically been male dominated since Samuel Slater built the first cotton spinning mill in Pawtucket, R.I. ... Those days are gone, as are the perceptions that manufacturing jobs were a career that was back- breaking, dirty labor." Courtney Pirosko, vice president of sales at Leominster furniture manufacturer AIS, on the prevalence of women in the modern manufacturing industry Wormtown distilling "It's really just the three of us personally wanting to do something together that we're passionate about: local grain, local farmers and growing stuff. We have the opportunity to do something unique." Wormtown Brewery Co-founder and Brewer Ben Roesch on a Charlemont distilling venture in which he's partnering with two other brewing and distilling experts J ohn Creedon Jr., the owner of the Worcester Bravehearts, is pursuing the purchase of the Nashua Silver Knights. Collegiate baseball in Worcester, however, is here to stay, he said. Both teams play in the Futures Collegiate Baseball League and have been opponents since the Bravehearts inaugu- ral season six years ago. Final details are being hashed out and the deal is expected to close within the next few months, said Creedon, who declined to disclose financials. According to Creedon, he and Bravehearts General Manager David Peterson visited the Madison Mallards – one of the most successful collegiate baseball teams in the country – in 2015. at teams' owner spoke about owning three other teams in the Northwoods League. at conversation became a cata- lyst for exploring the ownership of other teams, Creedon said. "From a business model perspective, growing into more than one franchise has always been in our heads since that trip," he said. Creedon called the Silver Knights a fantastic franchise with an incredible ballpark equipped with a new video scoreboard installed by the City of Nash- ua, which owns the park. e city is upgrading the park's luxury suites at Holman Stadium. "ere's a great baseball history and tradition in Nashua," Creedon said, high- lighting the city's working relationship with the team. e Silver Knights are currently owned by Drew Weber, the former own- er of the Lowell Spinners, the Single-A farm team for the Boston Red Sox. WooSox coming As for the Bravehearts, which are al- ready facing the possibility of declining ticket sales once the Pawtucket Red Sox move to Worcester in 2021, Creedon said his team is here to stay. e Bravehearts rank sixth on Ball- park Digest's attendance rankings for collegiate summer baseball leagues. "We're already pacing ahead of where we've been," Creedon said. "Bravehearts are poised for growth for a sixth year in BY ZACHARY COMEAU Worcester Business Journal Staff Writer a row." Creedon rejected the idea the Nashua deal is a product of Worcester taking on the top farm team for one of the most storied franchises in sports. Controlling a second team, he said, could help support the Bravehearts by sharing best practices and importing some ideas learned from New Hampshire. As for what happens aer 2021 when the Worcester Red Sox begin play, Creedon said the Bravehearts' lease with Holy Cross to play at Fitton Field extends well beyond 2021. e top farm team of the Boston Red Sox is expected to command a large portion of the area's baseball fanbase. While in Pawtucket, the team saw an average game attendance of 5,982 in 2018, which was considered a down year from the 6,406 average of 2017. e $101-million, 10,000-seat stadium being built in the Canal District should attract larger audiences. It could also attract more corporate donors than the Bravehearts, as the WooSox are demanding $3.1 million in sponsorship dollars each year for the first five years of Triple-A baseball in Worcester. In December, Peterson told WBJ the team is ramping up its programming with local schools, institutions and com- panies to maintain its status as the only collegiate league baseball in Worcester. "We're in it for the long haul," Creedon said. W John Creedon Jr., owner, Worcester Bravehearts Bravehearts General Manager David Peterson walks Fitton Field at the College of the Holy Cross, where the team plays its home games.

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