64 | HARTFORD BUSINESS JOURNAL • DECEMBER 24, 2018
If you anticipate
revenue growth, where
will it come from?
CURRENT CUSTOMERS
BUYING MORE
BETTER RETENTION RATE
OF CURRENT CUSTOMERS
NEW CUSTOMERS
NEW PRODUCTS
3
0
.
7
3%
1
5
.
6%
7
0
.
6
4
%
3
2.
1
1
%
9.1
8
%
4
.
5
9
%
5.
5
7
%
3.
9
3
%
1
.
3
1
%
INCREASE MORE THAN 20%
INCREASE 11 TO 20%
INCREASE 1 TO 10%
NO GROWTH
DECREASE 1 TO 10%
DECREASE 11 TO 20%
DECREASE MORE THAN 20%
What is your estimate for your company's
bottom line (net income/profit)
performance for 2019 compared to 2018?
5
2.
4
6
%
2
2.
9
5
%
LEISURE & HOSPITALITY